Thursday, January 17, 2008

Shoemoney Hates SEO In Hypocritical Fashion

I attempted to post the following in response to a recent post at I'll be curious to see if it gets filtered out. Nonetheless, it's here for your enjoyment.

So let me get this straight Shoe, you (a superstar affiliate marketer among other things) pride yourself on making money in “gray areas" (to the point of bragging about it in your podcasts) yet feel justified in accusing 95% of SEOs of being "21st Century car salesmen" and "slimy"? So when you killed it in ringtones, which is really the only reason your blog ever became successful, did you feel guilty for tricking teenagers into signing up for “free services,” knowing that they or their parents would later receive anonymous charges on their phone bills as a result of your “marketing” efforts? Think of the confusion, hurt feelings, and family arguments that must have caused. But just to clarify, that type of behavior isn’t slimy, right?!? Yet, helping a company: clean up their directory structure; use 301 redirects instead of 302s or meta-refreshes; remove duplicate content; create a logical navigation structure; improve internal linking; buy directory listings; and find external links from related sites is slimy? Hmmm, I see your point.

Quality loses its quality when it no longer provides value. I've been reading your blog for about two years, and aside from being mildly entertaining, I'm not sure it exemplifies quality or provides any real value. Nonetheless, I have to find something to kill the time during my breaks from SEO.